TikTok Ad Targeting & Audience in Peru 2024

by Werner Geyser Last Updated: June 4 2025 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Peru. TikTok Ad Targeting in Peru now has more than 28.7M Audience.

In May 2025, Ad Targeting in Peru exceeds 28.6M.

In June 2025, Ad Targeting in Peru exceeds 28.7M, an increase of +132K, and the GDP per capita in Peru is $6.1K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Targeting Audience Peru Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    15.6M
    54.3%
  • FEMALE
    13.1M
    45.7%

TikTok Targeting Audience Peru Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    7.7M
    26.83%
  • 25-34
    11.8M
    41.28%
  • 35-44
    4.5M
    15.83%
  • 45-54
    2.4M
    8.5%
  • 55+
    2.1M
    7.56%

TikTok Targeting Audience Peru Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    5.4M
    38.35%
  • Xiaomi
    3.3M
    23.53%
  • Apple
    1.7M
    12.06%
  • Motorola
    1.3M
    9.67%
  • HUAWEI
    1.1M
    7.76%
  • OPPO
    338K
    2.37%
  • ZTE
    288K
    2.02%
  • Honor
    217K
    1.52%
  • RealMe
    144K
    1.01%
  • LG
    113K
    0.79%
  • Vivo
    54K
    0.38%
  • Nokia
    29K
    0.2%
  • TECNO
    27K
    0.19%
  • Infinix
    6K
    0.04%
  • SONY
    5K
    0.04%
  • OnePlus
    5K
    0.04%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Peru Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    28.6M
    87.64%
  • English
    2.4M
    7.56%
  • Portuguese
    327K
    1%
  • Italian
    213K
    0.65%
  • French
    148K
    0.45%
  • Tamil
    116K
    0.35%
  • Japanese
    103K
    0.32%
  • Traditional Chinese
    79K
    0.24%
  • Korean
    46K
    0.14%
  • Swedish
    38K
    0.12%
  • Malayalam
    38K
    0.12%
  • Telugu
    33K
    0.1%
  • Finnish
    33K
    0.1%
  • Arabic
    31K
    0.09%
  • Polish
    30K
    0.09%
  • Vietnamese
    29K
    0.09%
  • Malay
    29K
    0.09%
  • Hindi
    29K
    0.09%
  • Dutch
    29K
    0.09%
  • Turkish
    27K
    0.08%
  • Kannada
    25K
    0.08%
  • Indonesian
    24K
    0.07%
  • German
    24K
    0.07%
  • Hungarian
    19K
    0.06%
  • Russian
    16K
    0.05%
  • Czech
    15K
    0.05%
  • Marathi
    14K
    0.04%
  • Romanian
    11K
    0.03%
  • Gujarati
    11K
    0.03%
  • Bengali
    8K
    0.02%
  • Thai
    7K
    0.02%
  • Punjabi
    5K
    0.02%
  • Hebrew
    3K
    0.01%
  • Ukrainian
    2K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Bihari
    1K
    0%
  • Assamese
    1K
    0%

TikTok Peru Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Food & Beverage
    20.4M
    6.32%
  • Apps
    20.2M
    6.24%
  • News & Entertainment
    19.5M
    6.05%
  • Life Services
    19.5M
    6.03%
  • Education
    19.4M
    6.01%
  • Business Services
    19M
    5.87%
  • Games
    18.9M
    5.86%
  • Beauty & Personal Care
    18.9M
    5.86%
  • Tech & Electronics
    18.1M
    5.61%
  • Apparel & Accessories
    17.8M
    5.5%
  • Household Products
    17.3M
    5.34%
  • Travel
    15.9M
    4.91%
  • Home Improvement
    15.5M
    4.79%
  • Vehicles & Transportation
    15.2M
    4.72%
  • Appliances
    14.1M
    4.38%
  • E-Commerce
    12.9M
    4%
  • Financial Services
    12.8M
    3.97%
  • Baby, Kids & Maternity
    11.8M
    3.66%
  • Sports & Outdoors
    7.8M
    2.44%
  • Pets
    7.8M
    2.42%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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