TikTok Ad Targeting & Audience in Egypt 2024

by Werner Geyser Last Updated: June 4 2025 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Egypt. TikTok Ad Targeting in Egypt now has more than 48.9M Audience.

In May 2025, Ad Targeting in Egypt exceeds 48.7M.

In June 2025, Ad Targeting in Egypt exceeds 48.9M, an increase of +170K, and the GDP per capita in Egypt is $3.5K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Targeting Audience Egypt Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    31.5M
    64.47%
  • FEMALE
    17.3M
    35.53%

TikTok Targeting Audience Egypt Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    16.3M
    33.44%
  • 25-34
    22.1M
    45.25%
  • 35-44
    6M
    12.36%
  • 45-54
    2.3M
    4.72%
  • 55+
    2M
    4.22%

TikTok Targeting Audience Egypt Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    8.2M
    26.98%
  • OPPO
    7.6M
    24.85%
  • Apple
    4M
    13.08%
  • Xiaomi
    3.4M
    11.19%
  • HUAWEI
    2.2M
    7.28%
  • RealMe
    1.9M
    6.22%
  • Infinix
    1.5M
    5.11%
  • Vivo
    750K
    2.44%
  • Honor
    492K
    1.6%
  • Nokia
    146K
    0.48%
  • TECNO
    132K
    0.43%
  • ITEL
    32K
    0.1%
  • Motorola
    24K
    0.08%
  • OnePlus
    18K
    0.06%
  • LG
    10K
    0.03%
  • SONY
    7K
    0.02%
  • ZTE
    5K
    0.02%
  • Zen Admire Unity
    1K
    0%
  • Discovery
    1K
    0%

TikTok Targeting Audience Egypt Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Arabic
    43.9M
    79.12%
  • English
    10M
    18.11%
  • Spanish
    184K
    0.33%
  • French
    177K
    0.32%
  • Traditional Chinese
    142K
    0.26%
  • Turkish
    89K
    0.16%
  • Japanese
    85K
    0.15%
  • Russian
    80K
    0.14%
  • Malay
    67K
    0.12%
  • Italian
    64K
    0.12%
  • Indonesian
    62K
    0.11%
  • German
    61K
    0.11%
  • Portuguese
    59K
    0.11%
  • Hindi
    45K
    0.08%
  • Tamil
    38K
    0.07%
  • Korean
    34K
    0.06%
  • Polish
    33K
    0.06%
  • Malayalam
    31K
    0.06%
  • Bengali
    31K
    0.06%
  • Gujarati
    28K
    0.05%
  • Finnish
    28K
    0.05%
  • Swedish
    24K
    0.04%
  • Hebrew
    22K
    0.04%
  • Dutch
    22K
    0.04%
  • Marathi
    18K
    0.03%
  • Vietnamese
    17K
    0.03%
  • Hungarian
    17K
    0.03%
  • Telugu
    16K
    0.03%
  • Thai
    11K
    0.02%
  • Kannada
    10K
    0.02%
  • Czech
    10K
    0.02%
  • Ukrainian
    8K
    0.01%
  • Punjabi
    8K
    0.01%
  • Romanian
    7K
    0.01%
  • Greek
    2K
    0%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Bihari
    1K
    0%
  • Assamese
    1K
    0%

TikTok Egypt Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    33.9M
    7.73%
  • Food & Beverage
    33.5M
    7.66%
  • News & Entertainment
    33.3M
    7.59%
  • Business Services
    32.9M
    7.51%
  • Beauty & Personal Care
    30.4M
    6.95%
  • Tech & Electronics
    29.3M
    6.69%
  • Games
    28.8M
    6.57%
  • Apparel & Accessories
    28M
    6.39%
  • Life Services
    26.6M
    6.07%
  • Household Products
    25M
    5.7%
  • Home Improvement
    22.6M
    5.17%
  • Vehicles & Transportation
    21.2M
    4.84%
  • Appliances
    20.9M
    4.78%
  • Travel
    19.6M
    4.48%
  • Education
    13.4M
    3.06%
  • Financial Services
    13.4M
    3.06%
  • Baby, Kids & Maternity
    13M
    2.98%
  • Sports & Outdoors
    6.1M
    1.41%
  • E-Commerce
    4.3M
    0.99%
  • Pets
    1.6M
    0.38%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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